Coincides with Debut of CLUB CSI: Book Series in Portugal
NEW YORK – April 26, 2012 – CBS Consumer Products will extend the reach of the CSI franchise and continue its strategy to expand the children’s business with the introduction of CSI: LIVE! to Europe for the first time. The company has tapped Lemon, the largest producer of children’s shows in the Iberian Peninsula, to produce the kid-friendly interactive stage show based on CBS’s hit show, “CSI: Crime Scene Investigation.”
The multi-city tour will debut in Lisbon, Portugal, on May 6th at the Pavilhao Atlantico, and visit cities throughout the country before beginning its Spanish leg in Madrid on June 5th at the Teatro Arteria Coliseum. The show was created by Mad Science Productions and has toured the U.S. and Canada since 2008.
The tour coincides with the launch of the “Club CSI:” children’s novels in Portugal by Imagine Words. The middle-grade series features a crew of junior high school investigators inspired by their forensic science class to form a “Club CSI” to solve crimes and capers at school.
“CSI: LIVE! has stoked the imaginations of kids across North America, and we’re excited to have Lemon bring the show to fans in Spain and Portugal.” said Liz Kalodner, Executive Vice President and General Manager of CBS Consumer Products. “Combined with the introduction of the ‘Club CSI:’ book series, this is another step in our long-term strategy to build the CSI brand with our youngest fans.”
Said António Villas-Boas, Executive Director of Lemon – Live Entertainment: “ CSI: LIVE! is a fantastic show for the entire family, and we are honored to bring it to Portugal and Spain with the support of CBS Consumer Products and Mad Science Productions.”
CSI: LIVE! invites audience members to become part of the adventure by incorporating cutting-edge forensic science, audience interaction and amazing visual effects into a fast-paced, entertaining “whodunit.” The 30-minute stage show (appropriate for ages 8 and older) is set at the Las Vegas premiere of the fictional Max Spade Magic Show where a crime is committed. As the story unfolds, audience members become part of the action acting as witnesses, suspects and CSI recruits. Together they will use their logic and forensic know-how to uncover hidden details, investigate the evidence and test their theories. Whether it’s analyzing mysterious gasses, launching projectiles into a target or firing a laser beam across the stage, the CSI recruits will have to be on their toes to help solve the crime.
About CBS Consumer Products
CBS Consumer Products manages worldwide licensing and merchandising for a diverse slate of television brands and series from CBS, CBS Television Studios and CBS Television Distribution, as well as from the company's extensive library of titles, Showtime and CBS Films. Additionally, the group oversees online sales of programming merchandise. For more information, visit www.cbsconsumerproducts.com.
Lemon is the largest producer of children's shows in the Iberian Peninsula. He has idealized, created and developed numerous shows since 2005, including the concept of Children's Festival of Portugal. The company also produces the annual Panda Festival which is currently celebrating its 5th anniversary featuring special guests, music, games and many surprises. Providing quality entertainment for children, inside and outside the country, has been and will continue to be the mission of Lemon. For more information, please visit www.lemon.pt
About Imagine Words
Imagine Words was established in 2011 as a new player in the Portuguese publishing market. Imagine publishes children’s, fiction and nonfiction books and looks for solid goals expecting to become a market-leader, namely due to its role in the Portuguese-speaking world. With a solid and diversified know-how in the publishing sector, Imagine Words works together with highly experienced and skilled professionals in other key areas such as the production, distribution and marketing of our main product, books. Please visit us on www.imagine-words.pt <http://www.imagine-words.pt> or find and like us on Facebook.