Release
18 YEARS ON TOP!
CBS Leads Daytime For the 936th Consecutive Week - 18 Years
"The Young and The Restless" Is the Top-Rated Daytime Drama
For the 948th Consecutive Week and First in Women 25-54
CBS Daytime marked 18 years as the daypart leader, placing first for the 936th consecutive week with and against regular schedules. THE YOUNG AND THE RESTLESS was also the top-rated daytime drama in households for the 948th consecutive week in the week ending March 4, week 24 of the 2006-2007 television season.
The Network had four of the top five programs in households: #1 THE PRICE IS RIGHT, #2 THE YOUNG AND THE RESTLESS, #3 THE PRICE IS RIGHT 1 and #5 THE BOLD AND THE BEAUTIFUL. CBS had five of the top 10 programs among women 25-54 and six among women 18-49, including THE YOUNG AND THE RESTLESS which was first in women 25-54 for the 96th time in 99 weeks.
National Nielsen summary for Daytime/Saturday Morning for the week ending March 4th:
DAYTIME:
Households CBS 3.3/11
(2/26-3/02) ABC 2.8/09
SEASON-TO-DATE:
Households CBS 3.3/11
(9/19-3/02) ABC 2.7/09
The Top 12 Regularly Scheduled Programs this week
1. THE PRICE IS RIGHT 2 CBS 4.7/16
2. THE YOUNG AND THE RESTLESS CBS 4.4/15
3. THE PRICE IS RIGHT 1 CBS 3.9/14
4. The View ABC 3.2/11
5. THE BOLD AND THE BEAUTIFUL CBS 3.1/10
6. General Hospital ABC 2.9/09
7. All My Children ABC 2.6/09
8. One Life to Live ABC 2.5/08
9. AS THE WORLD TURNS CBS 2.4/08
10. Days of Our Lives NBC 2.3/08
11. GUIDING LIGHT CBS 2.2/07
12. Passions NBC 1.4/05
Top 5 Daytime Programs in Viewers (In Millions)
1. THE PRICE IS RIGHT 2 CBS 6.39
2. THE YOUNG AND THE RESTLESS CBS 5.79
3. THE PRICE IS RIGHT 1 CBS 5.33
4. THE BOLD AND THE BEAUTIFUL CBS 4.00
5. The View ABC 3.93
Top 5 Women 25-54
1. THE YOUNG AND THE RESTLESS CBS 2.5/15
2. General Hospital ABC 2.4/14
3. The View ABC 2.1/14
4. One Life to Live ABC 2.0/12
4. All My Children ABC 2.0/12
Top 5 Women 18-49
1. General Hospital ABC 2.1/12
2. THE YOUNG AND THE RESTLESS CBS 2.0/13
3. The View ABC 1.7/12
3. One Life to Live ABC 1.7/11
3. All My Children ABC 1.7/10
MORNING NEWS:
Households CBS EARLY SHOW 2.5/08
(2/26-3/02) NBC Today 4.6/15
ABC GMA 4.2/14
SATURDAY MORNING:
7:00 AM ‑1:00 PM
Households CBS 0.8/02
(3/03) NBC 1.0/03
ABC 1.4/04
FOX 0.7/02
CW 1.0/03
SATURDAY MORNING (continued):
7:00 AM ‑1:00 PM
Children 2‑11 CBS 0.7/03
(3/03) NBC 0.7/03
ABC 1.6/07
FOX 0.8/04
CW 1.3/06
Children 2‑5 CBS 0.8/03
(3/03) NBC 1.1/05
ABC 1.0/04
FOX 0.8/03
CW 1.4/06
Television year-to-date
7:00 AM ‑12:00 Noon
Households CBS 0.7/02
NBC 1.0/03
ABC 1.3/04
FOX 0.7/02
CW 1.0/03
Children 2‑11 CBS 0.6/03
NBC 0.9/04
ABC 1.3/06
FOX 0.9/04
CW 1.4/07
Children 2‑5 CBS 0.7/03
NBC 1.4/06
ABC 0.9/04
FOX 0.8/03
CW 1.4/06