Press Release back to list
04.21.2009

CBS ROLLS A LUCKY 7

Network Places First in Viewers for the 7th Consecutive Week and 80% of the Season (24 of 30 Weeks)

  

CBS Continues as Only Network Posting Year-to-Year Gains in all Key Measures

  

"CSI" and "Two and a Half Men" are the Week's Top Scripted Programs; "Men" Is First in Key Demos

  

"The Amazing Race" Places First in Viewers and Key Demos for the Third Consecutive Week

  

            CBS's Monday Comedies All Post Increases Over Last Original Broadcast

 

            CBS placed first in viewers for the seventh consecutive week and 24th of 30 (80% of the season) and continues as the only network to post year-to-year increases in all key measures, according to Nielsen live plus same day ratings for the week ending April 19, week 30 of the 2008-2009 television season.

 

            CSI and TWO AND A HALF MEN were the week's top scripted programs while MEN also was the top scripted series in adults 18-49 and adults 25-54.

 

            For the season, CBS continues as the only network posting year-to-year gains in all key measures, up +13% in viewers, +7% in adults 18-49 and +8% in adults 25-54.

 

            For the week in viewers: CBS (9.92m), FOX (9.28m), ABC (7.54m) and NBC (6.31m).  Season-to-date, CBS is first in viewers (11.82m), ahead of FOX (9.70m), ABC (8.90m) and NBC (8.01m). 

 

            For the week in households:  CBS (6.3/11) ahead of FOX (5.5/09), ABC (4.8/08) and NBC (4.0/07). Season-to-date, CBS is first (7.3/12), ahead of FOX (5.7/09), ABC (5.6/09) and NBC (4.9/08). 

 

              For the week in key demographics, CBS was second in both adults 25-54 (3.2/08) and adults 18-49 (2.4/07). Compared to the same week last year, CBS was up +13% in households, +16% in viewers, +7% in adults 25-54 and +4% in adults 18-49.   Season-to-date, CBS is tied for first in adults 25-54 (4.1/10) and second in adults 18-49 (3.2/08).  

  

CBS's Weekly Highlights:

 

-- Monday, CBS was first adults 25-54 (5.0/12), tied for first in adults 18-49 (4.1/11, with FOX), second in households (7.4/12), viewers (12.18m) and adults 18-34 (3.0/09).    

 

 THE BIG BANG THEORY (6.0/09, 10.06m) was second in adults 18-49 (3.9/11), tied for second in adults 18-34 (2.8/09, with ABC).  Compared to the last first run episode (March 30, 2009), THE BIG BANG THEORY was up +2% in adults 25-54 (4.5/11 from 4.4/11), +3% in adults 18-49 (from 3.8/11), even in households and added +420,000 viewers (from 9.74m, +3%).

  

 HOW I MET YOUR MOTHER (5.6/09, 9.60m) was up +4% in households (from 5.4/08), +7% in adults 25-54 (4.6/11 from 4.3/10), +5% in adults 18-49 (4.1/11 from 3.9/10) and added +400,000 viewers (from 9.20m, +4%).

  

 TWO AND A HALF MEN was first in adults 18-49 (5.3/13), tied for first in adults 18-34 (3.7/10, with ABC), second in households (8.8/13), viewers (15.03m) and adults 25-54 (6.4/14, -0.1 behind ABC).  Compared to the last first run episode (March 30, 2009), TWO AND A HALF MEN was up +4% in households (from 8.5/13), +5% in adults 25-54 (from 6.1/14), +2% in adults 18-49 (from 5.2/12) and added +470,000 viewers (from 14.56m, +3%). 

  

 RULES OF ENGAGEMENT was first in households (7.0/11), viewers (11.60m), adults 25-54 (5.0/11) and adults 18-49 (4.0/10).  Compared to the last first run episode (March 30, 2009), RULES OF ENGAGEMENT was up +6% in households (from 6.6/10), even in adults 25-54 and added +570,000 viewers (from 11.03m, +5%). 

  

 CSI: MIAMI was first in households (8.5/14), viewers (13.39m), adults 25-54 (4.8/12) and adults 18-49 (3.7/10). 

    

 WITHOUT A TRACE  was first in households (8.5/14), viewers (13.23m), adults 25-54 (4.2/10) and adults 18-49 (3.0/08).  Compared to last week, WITHOUT A TRACE was up +8% in households (from 7.9/13), +14% in adults 25-54 (from 3.7/09), +11% in adults 18-49 (from 2.7/07) and added +1.08m viewers (from 12.15m, +9%).  This is WITHOUT A TRACE's best delivery in households, viewers, adults 25-54 and adults 18-49 since February 10, 2009.

  

 CSI: NY was first in households (7.8/13), viewers (12.14m), adults 25-54 (3.8/10) and adults 18-49 (2.9/08). 

 

-- Thursday, CBS was first in households (7.3/12), viewers (11.81m), adults 25-54 (4.2/11) and adults 18-49 (3.2/09). 

  

 SURVIVOR: TOCANTINS was first in households (6.8/12), viewers (11.64m), adults 25-54 (4.4/12) and adults 18-49 (3.6/11). 

  

 CSI: CRIME SCENE INVESTIGATION was first in households (9.8/16), viewers (15.72m), adults 25-54 (5.1/13) and tied for first in adults 18-49 (3.8/10, with NBC). 

 

 HARPER'S ISLAND  was second in households (5.1/09), viewers (7.82m), adults 25-54 (3.0/08) and adults 18-49 (2.2/06). 

  

-- Sunday, CBS was first in households (6.6/11), viewers (10.50m), tied for second in adults 25-54 (2.7/07, with NBC).  CBS won eight consecutive Sundays in viewers. 

  

 60 MINUTES was first in households (7.8/14), viewers (12.04m), tied for first in adults 25-54 (2.6/07, with ABC) and second in adults 18-49 (1.8/06). 

 

 THE AMAZING RACE 14 was first in households (6.1/10), viewers (10.31m), adults 25-54 (3.8/09) and adults 18-49 (3.0/08) for the third consecutive broadcast.

 

 HALLMARK HALL OF FAME: "The Courageous Heart of Irena Sendler" (S) was second in households (6.2/10) and viewers (9.83m).

 

            CBS top programs of the week:  #4 CSI: CRIME SCENE INVESTIGATION (an average of 15.72m viewers), #6 TWO AND A HALF MEN (15.03m), #8 NCIS (R) (13.56m), #9 CSI: MIAMI (13.39m), #10 WITHOUT A TRACE (13.23m), #12 THE MENTALIST (12.18m), #13 CSI: NY (12.14m), #14 60 MINUTES (12.04m), #15 SURVIVOR: TOCANTINS (11.64m), #16 RULES OF ENGAGEMENT (11.60m), #19 CRIMINAL MINDS (R) (10.58m), #20 THE AMAZING RACE 14 (10.31m), #22 THE BIG BANG THEORY (10.06m), #23 HALLMARK HALL OF FAME: "The Courageous Heart of Irena Sendler" (S) (9.83m) and #26 HOW I MET YOUR MOTHER (9.60m).

 

 

Prime averages are based on the following hours of rated broadcasts in Week #30:

 

CBS - 22 hours

NBC - 22 hours

ABC - 22 hours

FOX - 16 hours

 

NATIONAL NIELSEN SUMMARY - PRIMETIME                                                                                    

Week #30 of 2008-09 Season (ending: 04/19/09)                                                                                           

                                                                                               

                        2008-09                       2007-08                                  

HOUSEHOLDS                                                                                             

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 6.3       11                    5.6       9                      +13%

NBC                4.0       7                      4.8       8                      -17%

ABC                4.8       8                      5.2       9                      -8%

FOX                5.5       9                      5.3       9                      +4%

                                                                                                                                   

VIEWERS                                                                                          

                        (000)                            (000)                            Chg

CBS                 9,915                           8,557                           +16%

NBC                6,313                           7,317                           -14%

ABC                7,537                           7,887                           -4%

FOX                9,275                           8,759                           +6%

                                                                                                                                   

A25-54                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 3.2       8                      3.0       8                      +7%

NBC                2.6       7                      2.8       7                      -7%

ABC                2.7       7                      2.9       8                      -7%

FOX                3.9       10                    3.6       9                      +8%

                                                                                                                                               

A18-49                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 2.4       7                      2.3       7                      +4%

NBC                2.2       6                      2.3       7                      -4%

ABC                2.2       6                      2.3       7                      -4%

FOX                3.3       10                    3.2       9                      +3%

                                                                                                                                   

A18-34                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 1.6       5                      1.5       5                      +7%

NBC                1.8       6                      1.7       5                      +6%

ABC                1.8       6                      1.7       5                      +6%

FOX                2.8       9                      2.7       9                      +4%

                                                                                                                                               

NATIONAL NIELSEN SUMMARY - PRIMETIME                                                                                    

                                                                                               

SEASON-TO-DATE RATINGS REPORT (09/22/08-04/19/09)                                                                                           

                        2008-09                       2007-08                                  

HOUSEHOLDS                                                                                             

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 7.3       12                    6.7       11                    +9%

NBC                4.9       8                      5.3       9                      -8%

ABC                5.6       9                      5.9       10                    -5%

FOX                5.7       9                      6.7       11                    -15%

                                                                                               

                                                                                               

VIEWERS                                                                                          

                        (000)                            (000)                            Chg

CBS                 11,816                         10,489                         +13%

NBC                8,011                           8,351                           -4%

ABC                8,896                           9,165                           -3%

FOX                9,696                           11,328                         -14%

                                                                                                                                   

A25-54                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 4.1       10                    3.8       9                      +8%

NBC                3.3       8                      3.4       8                      -3%

ABC                3.4       8                      3.5       9                      -3%

FOX                4.1       10                    4.7       11                    -13%

                                                                                                                                   

A18-49                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 3.2       8                      3.0       8                      +7%

NBC                2.9       8                      2.9       8                      n.c.

ABC                2.9       8                      3.0       8                      -3%

FOX                3.6       10                    4.3       11                    -16%

                                                                                                                                   

A18-34                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 2.1       6                      2.1       6                      n.c.

NBC                2.4       7                      2.4       7                      n.c.

ABC                2.4       7                      2.4       7                      n.c.

FOX                3.2       10                    3.8       11                    -16%

                                               

National Nielsen Rank for Demographic: PER2+    for    4/13/2009  -  4/19/2009                                            

 

                                                                                                            Persons 2+ (000)

1.         American Idol-Tuesday                                                            FOX    24378

2.         American Idol-Wednesday                                                       FOX    24114

3.         Dancing With The Stars                                                            ABC    19463

4.         CSI                                                                                          CBS     15717

5.         Dancing With The Stars Results                                                ABC    15239

6.         TWO AND A HALF MEN                                                     CBS     15027

7.         Desperate Housewives                                                 ABC    13851

8.         NCIS                                                                           (R)       CBS     13559

9.         CSI: MIAMI                                                                            CBS     13385

10.       WITHOUT A TRACE                                                 CBS     13227

11.       House                                                                                      FOX    12190

12.       THE MENTALIST                                                      (R)       CBS     12183

13.       CSI: NY                                                                                  CBS     12141

14.       60 MINUTES                                                                          CBS     12041

15.       SURVIVOR: TOCANTINS                                                    CBS     11644

16.       RULES OF ENGAGEMENT                                                  CBS     11603

17.       Bones Special-4/15 8PM                                             (S)       FOX    11006

18.       24                                                                                            FOX    10864

19.       CRIMINAL MINDS                                                   (R)       CBS     10577

20.       AMAZING RACE 14                                                              CBS     10305

                                               

National Nielsen Rank for Demographic: A2554    for    4/13/2009  -  4/19/2009                                            

 

                                                                                                            Adults 25-54 Rating

1.         American Idol-Tuesday                                                            FOX    10.3

2.         American Idol-Wednesday                                                       FOX    10.0

3.         TWO AND A HALF MEN                                                     CBS     6.4

4.         Dancing With The Stars                                                            ABC    5.9

5.         Desperate Housewives                                                 ABC    5.5

6.         House                                                                                      FOX    5.2

7.         CSI                                                                                          CBS     5.1

8.         RULES OF ENGAGEMENT                                                  CBS     5.0

9.         CSI: MIAMI                                                                            CBS     4.8

10.       Fringe                                                                                       FOX    4.7

11.       HOW I MET YOUR MOTHER                                              CBS     4.6

12.       Dancing With The Stars Results                                                ABC    4.5

12.       Lost                                                                                         ABC    4.5

12.       THE BIG BANG THEORY                                                     CBS     4.5

15.       24                                                                                            FOX    4.4

15.       SURVIVOR: TOCANTINS                                                    CBS     4.4

17.       Biggest Loser 7                                                                        NBC    4.3

18.       WITHOUT A TRACE                                                 CBS     4.2

19.       Office                                                                                       NBC    4.1

20.       Hell's Kitchen                                                                           FOX    4.0

20.       Brothers & Sisters                                                                    ABC    4.0

                                               

National Nielsen Rank for Demographic: A1849    for    4/13/2009  -  4/19/2009                                            

 

                                                                                                            Adults 18-49 Rating

1.         American Idol-Tuesday                                                            FOX    8.5

2.         American Idol-Wednesday                                                       FOX    8.2

3.         TWO AND A HALF MEN                                                     CBS     5.3

4.         Desperate Housewives                                                 ABC    4.8

5.         Dancing With The Stars                                                            ABC    4.6

6.         House                                                                                      FOX    4.5

7.         Office                                                                                       NBC    4.2

8.         HOW I MET YOUR MOTHER                                              CBS     4.1

9.         Lost                                                                                         ABC    4.0

9.         RULES OF ENGAGEMENT                                                  CBS     4.0

9.         Fringe                                                                                       FOX    4.0

12.       THE BIG BANG THEORY                                                     CBS     3.9

13.       Family Guy                                                                               FOX    3.8

13.       CSI                                                                                          CBS     3.8

13.       Biggest Loser 7                                                                        NBC    3.8

16.       CSI: MIAMI                                                                            CBS     3.7

17.       24                                                                                            FOX    3.6

17.       SURVIVOR: TOCANTINS                                                    CBS     3.6

19.       Dancing With The Stars Results                                                ABC    3.5

19.       Hell's Kitchen                                                                           FOX    3.5

19.       30 Rock                                                                                   NBC    3.5

*   *   *

 

Press Contacts            

Ed Harrison            818/655-1584       ed.harrison@cbs.com

Kabi Jorgensen       212/975-4305       kjorgensen@cbs.com