Press Release < back to list
05.10.2012

THE CMO OF NASCAR GOES UNDER THE HOOD OF THE #1 SPECTATOR SPORT IN THE U.S. WHERE HE'S TOLD HE MIGHT BE BETTER EQUIPPED AT BEING THE PIT CREW'S WATERBOY, ON A REBROADCAST OF "UNDERCOVER BOSS," FRIDAY, MAY 25

"NASCAR" — Steve Phelps, Senior Vice President and Chief Marketing Officer for NASCAR, the sanctioning body for the #1 spectator sport in the U.S., goes undercover with one of the sport's pit crews, where he participates in an exhausting training session and struggles to keep pace working alongside a ground's crew preparing for one of NASCAR's biggest races at the famed Daytona International Speedway, on a rebroadcast of UNDERCOVER BOSS, Friday, May 25 (8:00-9:00 PM, ET/PT) on the CBS Television Network. (Originally broadcast 10/24/10.)

 

RATING:  To Be Announced

 

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Press Contacts:           

Mitch Graham          818-655-1592             mitch.graham@cbs.com

Barbara Abseck       212-975-4637             beabseck@cbs.com

 

Photo Contacts:          

Kathleen Tanji         818-655-1543             kathleen.tanji@cbs.com

Jeffrey Staab           212-975-4107             jrstaab@cbs.com

Press:

Barbara Abseck
212-975-4637
beabseck@cbs.com

 

Photo:

Kathleen Tanji
818-655-1543
kathleen.tanji@cbs.com

Jeffrey Staab
212-975-4107
jrstaab@cbs.com