Ratings

CBS’S LIVE +35 DAY PREMIERE WEEK MULTI-PLATFORM AUDIENCE GROWS +7% OVER LAST YEAR

“The Big Bang Theory,” “Bull” and “NCIS” All Post L+ 35 Day Audiences of

More than 21 Million Viewers

“MacGyver’s” L+35 Day Premiere Audience Improves the Year Ago

Time Period by +77%

Season Premiere of “NCIS: Los Angeles” Up +11% and

“Hawaii Five-0” Grows +28% from Last Year

CBS’s live plus 35 day multi-platform (TV, DVR, VOD, streaming) premiere week audience increased +7% versus last year (16.57m from 15.50m).

THE BIG BANG THEORY (8.28m) and BULL (6.68m) registered CBS’s largest 35-day growth.

Three CBS series, one more than last year, delivered live plus 35 day audiences of more than 21 million viewers, led by THE BIG BANG THEORY (24.10m), BULL (22.34m) and NCIS (21.91m).

The series premiere of MACGYVER scored a live plus 35 day audience of 15.43m, gaining an additional 4.70 million viewers, and up +77% from the year ago time period (8.73m).

The season premiere of HAWAII FIVE-0 averaged 15.71m over 35 days, an increase of 5.16 million viewers, and up +28% from premiere week last season (12.25m).

The eighth season premiere of NCIS: LOS ANGELES averaged 14.32 million viewers over 35 days, a gain of 3.98 million viewers and up +11% from last year (12.87m).

MULTI-PLATFORM LIVE+35 DAY AUDIENCES - PREMIERE WEEK - 2016 vs. 2015

 

Source: Nielsen NPM, comScore ODE, CBSi Internal Data Warehouse; 09/19/2016-10/30/2016 vs. 9/21/15-10/25/15

 

 

 

 

 

 

 

 

 

 

 

Program Title

Live+35 Days Viewers (millions)

Gains vs. Live+SD (millions)

 

 

 

 

 

 

 

2015-2016 CBS Average

15.50

4.71

 

 

 

 

 

 

 

2016-2017 CBS Average

16.57

4.89

 

 

 

 

 

 

 

Change

+7%

+4%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

2016-2017 Programs

 

 

 

 

 

 

 

 

 

BIG BANG THEORY

24.10

8.28

 

 

 

 

 

 

 

BULL

22.34

6.78

 

 

 

 

 

 

 

NCIS

21.91

5.91

 

 

 

 

 

 

 

NCIS: NEW ORLEANS

16.25

5.12

 

 

 

 

 

 

 

HAWAII FIVE-0

15.71

5.16

 

 

 

 

 

 

 

MACGYVER

15.43

4.70

 

 

 

 

 

 

 

BLUE BLOODS

14.83

4.60

 

 

 

 

 

 

 

KEVIN CAN WAIT

14.73

3.65

 

 

 

 

 

 

 

NCIS: LOS ANGELES

14.32

3.98

 

 

 

 

 

 

 

SURVIVOR

12.65

3.19

 

 

 

 

 

 

* * *

Press Contact:

Ed Harrison                   818-655-1584                     ed.harrison@cbs.com