BNET LAUNCHES DAILY WEBCAST, "THE LIVE ONE"
Features Business Leaders, Managers and Authors Talking about Work-Life Topics Affecting Today's Business Managers and Executives
On the First Show, Former Chief Evangelist for Apple Guy Kawasaki Says He Doesn't Know Why iPhone Users Worry about Data Tracking
SAN FRANCISCO - May 4, 2011 - BNET, the business Web site for CBS Interactive, today announced the launch of a daily live webcast called "The Live One." The show airs Monday through Friday at 10:00 AM, PT, and is hosted by CBS News Correspondent Priya David Clemens and CBS Interactive Host and Correspondent Sumi Das. Each day, Clemens or Das will sit down with a variety of guests, including BNET's own expert editors and bloggers, as well as business leaders, authors and provocative thinkers for a lively conversation about their experiences in the business world. Viewers can use the live chat feature to interact with the hosts as well as the guests. The Live One is available live and on demand at http://www.bnet.com/live.
The show's debut featured Guy Kawasaki, former chief evangelist for Apple, and the author of Enchantment: The Art of Changing Hearts, Minds and Actions. Commenting on the use of iPhone owners' data to track their movements, Kawasaki said: "I don't know what people are concerned about... Most people's impression of Apple is the Apple store...and (that) is a flawless experience." The show can be watched here: http://www.bnet.com/videos/guy-kawasaki-the-live-one/6227249.
A sampling of subjects to be addressed in the first few weeks include:
- Do You Have What It Takes to Succeed as an Entrepreneur?
- Why Lying Pays Off
- Advertising on Glenn Beck
- Hate Cold Calling?
- Is Doing What You Love a Smart Career Move?
- How to Create Presentations that Wow Your Audience
Initial guests include Jay Steinfeld, CEO of Blinds.com and author of BNET blog No-Nonsense Boss; Melanie Warner, author of BNET blog Food Fight; and Siva Vaidhyanathan, author of The Googlization of Everything.
"The Live One is an important addition to our efforts to offer managers and business owners the information they need to succeed," said Eric Schurenberg, Editor in Chief of BNET. "Users can expect an honest and lively discussion of the most important subjects affecting their business lives."
BNET, the CBS Interactive Business Network, provides managers practical, trusted resources for the business challenges they face every day, and effective techniques for moving their companies and their careers forward. A top 10 business media site, BNET offers award-winning original content, as well as one of the largest business libraries available on the Web.
About CBS Interactive
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Justin O'Kelly 415-344-2515 email@example.com