Press Release back to list
07.12.2012

“CBS THIS MORNING” POSTS DOUBLE-DIGIT, YEAR-TO-YEAR PERCENTAGE GAINS ACROSS THE BOARD FOR THE WEEK ENDING JULY 6

“CBS THIS MORNING” IS UP +13% IN HOUSEHOLDS, +11% IN VIEWERS, +33% IN ADULTS 25-54, +29% IN WOMEN 25-54 AND +40% IN WOMEN 18-49  

 

CBS THIS MORNING posted double-digit, year-to-year percentage gains across the board for the week ending July 6, according to Nielsen live plus same day ratings.

 

CBS THIS MORNING

 

Week Ending July 6, 2012    Week Ending July 8, 2011   % Change

Households

1.8/07                                        1.6/06                                        +13%

 

Viewers

2.37m                                          2.13m                                         +11%

 

Adults 25-54

0.8/07                                          0.6/05                                         +33%

 

Women 25-54

0.9/07                                          0.7/05                                         +29%

 

Women 18-49

0.7/06                                          0.5/05                                         +40%

 

 

Chris Licht is the Vice President, Programming, CBS News, and Executive Producer of CBS THIS MORNING.

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Press Contact:   Lance Frank   212-975-5959   frankl@cbsnews.com 

 

 

 

Press:

Lance Frank
212-975-5959
frankl@cbsnews.com