VIEWERS WATCH CBS SPORTS' 2006 U.S. OPEN TENNIS CHAMPIONSHIPS AS OVERALL VIEWERSHIP INCREASES WITH 63.5 MILLION TUNING IN
CBS Sports' complete coverage of the 2006 U.S. OPEN TENNIS CHAMPIONSHIPS, including its weeknight LATE NIGHT SHOW, drew an estimated audience of 63.5 million viewers watching all-or-part, up +2% from last year's 62.3 million. This year's 63.5 million viewers was the highest number of viewers of CBS Sports' U.S. Open Tennis Championships coverage and Late Night Show since 78.3 million viewers in 2002 The Women's Final between Maria Sharapova and Justine Henin-Hardenne was seen in all-or-part by an estimated 10.8 million viewers, up +10% from last year's 9.8 million (Kim Clijsters defeating Mary Pierce). This year's 10.8 million was the highest number of viewers of CBS Sports' U.S. Open Women's Final coverage since 20.1 million in 2002 (Serena Williams defeating Venus Williams). The Men's Final between Roger Federer and Andy Roddick was seen in all-or-part by an estimated 18.1 million viewers, down -5% from last year's 19.1 million when Federer defeated Andre Agassi. This year's 19.1 million was up +68% versus 10.8 million in 2004 (Federer defeating Lleyton Hewitt) and up +34% versus 13.5 million in 2003 (Roddick defeating Juan Carlos Ferrero). This year's 18.1 million was the second-highest number of viewers to watch all-or-part of CBS Sports' U.S. Open Men's Final coverage since 25.0 million in 2002 (Pete Sampras defeating Agassi), behind only last year's 19.1 million for the Federer-Agassi match.