March Madness® on Demand Earns Second Emmy Nomination

CBSSports.com, a leading Internet sports media service and part of CBS Interactive, has been nominated for an Emmy Award in the Outstanding Achievement in Advanced Media Technology for Synchronous Enhancement of Original Television Content For Interactive Use Category for the 59th Annual Technology & Engineering Emmy® Awards. This is the second Emmy nomination for March Madness® on Demand, a join production between CBSSports.com and CBS Sports.

NCAA® March Madness® on Demand is the online player that provides live streaming video from 56 games beginning with the first round of the NCAA® Division I Men's Basketball Championship as they are broadcast by CBS Sports (game action only) and is offered completely free of charge.

Earlier this year CBSSports.com was nominated for two Emmy Awards in the Outstanding Broadband - Coverage Category for the 28th Annual Sports Emmy Awards. The nominations for March Madness® on Demand and Amen Corner Live were the site's first-ever Emmy nominations.

The 59th Annual Technology & Engineering Emmy® Awards will be presented January 7, 2008 at the International Consumer Electronics Show (CES) in Las Vegas.

Full press release:

http://www.emmyonline.org/mediacenter/tech_2k7_nominees.html

(More)

CBS Television...2

Nominees for Outstanding Achievement in Advanced Media Technology for Synchronous Enhancement of Original Television Content For Interactive Use (Two Screen Environment TV /PC or TV / Mobile Device) are:

• March Madness on Demand - CBSSports.com/CBS Sports

• MLB.com GameDay with Pitch - F/X/MLBAM

• RaceView on NASCAR.com - Turner Sports/Sportvision

• MLB Extra Innings Interactive - DIRECTV