Ratings

WEEK 3 OF “THURSDAY NIGHT FOOTBALL” ON CBS AND NFL NETWORK DELIVERS +19% INCREASE IN VIEWERS AND +16% INCREASE IN HH RATINGS

   First Three Weeks of TNF Up +20% in Viewers

CBS and NFL Network’s broadcast of THURSDAY NIGHT FOOTBALL featuring Baltimore-Pittsburgh on Thursday, Oct. 1 was seen by an average of 19.4 million viewers, according to Nielsen fast national ratings (Live + Same Day), a +19% increase from last year’s third week TNF game (16.3 million, N.Y. Giants-Washington, 9/24/14), and earned a household rating/share of 11.8/21, +16% from last year (10.2/17).

Through the first three weeks of THURSDAY NIGHT FOOTBALL, CBS and NFL Network’s game coverage is averaging 19.3 million viewers, +20% from last year’s 16.1 million, and has earned a combined national rating/share of 11.8/21, +18% from last year’s 10.0/17.

In Primetime from 8:00-11:00 PM, ET, CBS and NFL Network’s pregame and game coverage of Baltimore-Pittsburgh averaged 17.5 million viewers, more than doubling the competition: +265% ahead of FOX (4.8m), +207% ahead of NBC (5.7m) and +108% ahead of ABC (8.4m).   

CBS and NFL Network’s HH rating/share of 10.6/18 in primetime also beat each of the broadcast networks: +266% ahead of FOX (2.9/5), +194% ahead of NBC (3.6/6) and +86% ahead of ABC (5.7/10). 

The game peaked from 11:30-11:49 PM, ET in both viewers (21.4 million) and HH rating/share (13.4/27).

THURSDAY NIGHT FOOTBALL continues next week on October 8 with Indianapolis at Houston.

RATINGS NOTE: CBS and NFL Network are reporting audience data for the game and related programming, the way it was sold to advertisers, as a gross rating from CBS and NFL Network.* * * * *

 

CBS Sports Contacts:

Jen Sabatelle  917/576-2435  jsabatelle@cbs.com

  Jerry Caraccioli 212/975-7466  gwcaraccioli@cbs.com

  Dan Sabreen  202/321-4195  dsabreen@cbs.com

NFL Network:  

Alex Riethmiller 954/599-4154  alex.riethmiller@nfl.com

  Andrew Howard 310/710-6762  andrew.howard@nfl.com