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10.05.2010

FRESHMAN COMEDY "MIKE & MOLLY" POSTS WEEK-TO-WEEK GAINS IN VIEWERS, ADULTS 18-49 AND ADULTS 25-54

"Hawaii Five-0" Wins Time Period in Viewers, Adults 18-49 and Adults 25-54 for the Third Straight Week

  

"Men" and "Rules" Post Gains in Viewers

  

            Freshman comedy MIKE & MOLLY posted week-to-week gains in viewers and key demographics, TWO AND A HALF MEN was first in its time slot in adults 25-54 and adults 18-49 and HAWAII FIVE-0 won its time period in key measures for the third straight week, according to Nielsen live plus same day ratings for Monday, Oct. 4.

  

          At 8:00 PM, HOW I MET YOUR MOTHER (5.3/08, 8.60m) was second in adults 18-34 (3.1/10) and averaged a 3.5/10 in adults 18-49 and 4.0/10 in adults 25-54.

 

         At 8:30 PM, RULES OF ENGAGEMENT (5.1/08, 8.43m) averaged a 3.0/08 in adults 18-49 and 3.8/09 in adults 25-54. Compared to last week, RULES OF ENGAGEMENT was up +2% in households (from 5.0/07), even in adults 25-54 and added +280,000 viewers (from 8.15m, +3%).    

 

         At 9:00 PM, TWO AND A HALF MEN was first in adults 18-49 (4.5/11), tied for first in adults 25-54 (5.9/13, with ABC), second in households (8.6/13) and viewers (14.37m).  Compared to last week, TWO AND A HALF MEN was up +2% in adults 25-54 (from 5.8/13) and added +450,000 viewers (from 13.92m, +3%).  

 

        At 9:31 PM, MIKE AND MOLLY was second in households (7.4/11), viewers (12.21m), adults 25-54 (5.0/11) and adults 18-49 (3.9/09).  Compared to last week, MIKE AND MOLLY was up +7% in households (from 6.9/10), +6% in adults 25-54 (from 4.7/10), +5% in adults 18-49 (from 3.7/09) and added +1.09m viewers (from 11.12m, +10%). 

 

        At 10:01 PM, HAWAII FIVE-0 (7.7/13, 12.24m) was first in households, viewers, adults 25-54 (4.6/12) and adults 18-49 (3.5/09) for the third consecutive week.

 

         For the night, CBS was second in households (7.0/11), viewers (11.36m), adults 25-54 (4.7/11) and adults 18-49 (3.7/10, -0.1 behind ABC). 

 

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Press Contacts:

Ed Harrison                  818-655-1584             ed.harrison@cbs.com

Jeremy Murphy            212-975-4577             jeremy.murphy@cbs.com