CBS’ SEC CHAMPIONSHIP GAME IS MOST-WATCHED AND HIGHEST-RATED REGULAR-SEASON COLLEGE FOOTBALL GAME ON ANY NETWORK IN SEVEN YEARS

For the 10^th consecutive year, SEC ON CBS, featuring the best game from the best conference, is the highest-rated regular-season college football package on any network. CBS Sports’ coverage of the 2018 SEC ON CBS season averaged a household rating/share of 3.4/9, according to Nielsen national ratings, topping all other networks and up +13% vs. last year.

The SEC Championship on Dec. 1 is the most-watched and highest-rated regular-season college football game on any network in seven years with a 10.1/23 rating/share and 17.5 million viewers. It also marked the second most-watched SEC Championship ever in 26 years since the game debuted in 1992.

CBS’ streaming coverage of the SEC Championship drove record viewership for an SEC ON CBS game across CBS All Access and CBS Sports Digital platforms and saw double-digit percent increases vs. last year in key usage metrics:

• Unique viewers up +71%, total streams up +67% and time spent up +59%.

• CBS All Access saw significant growth in sign-ups, up +63%.

Rating Data is Live +SD

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