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CBS, AMERICA'S MOST WATCHED NETWORK, ALSO POSTS THE LARGEST LIVE PLUS 7-DAY DVR LIFT DURING THE 2010-2011 SEASON

Network Gains an Average of 1.18 Million Viewers, Tops among Networks

  

CBS has Two of the Top Four and Eight of the Top 20 Programs in Live Plus 7-Day Viewer Lift, More Than Any Other Network

  

Among Adults 18-49, CBS Also Has Eight of Eight of the Top 20 Posting the Largest Lift, More Than Any Other Network

  

            CBS, America's most watched network, also led the networks in live plus 7-day DVR viewer lift, according to Nielsen full 2010-2011 season live plus 7-day versus live same day ratings.

 

            CBS gained an average of +1.18 million viewers when live plus 7-day viewing is factored in, more than FOX (+979,000), ABC (+777,000) and NBC (+630,000).

 

            Among viewers, CBS had two of the top four programs, with HAWAII FIVE-0 gaining +2.33 million viewers (#3) and THE MENTALIST adding +2.32 million viewers (#4). 

 

            CBS had eight programs in the top 20 among viewers, including BLUE BLOODS, (+2.14m, #8), CRIMINAL MINDS (+1.99m, #11), THE GOOD WIFE (+1.96m, #12), NCIS (+1.92m, #14), THE BIG BANG THEORY (+1.80m, #17) and SURVIVOR: REDEMPTION ISLAND (+1.70m, #20).

 

            Among adults 18-49, CBS also had eight of the top 20 programs - more than any other network - including THE BIG BANG THEORY (+0.9, #5), CRIMINAL MINDS (+0.8, #8), NCIS (+0.7, #14T), CSI: CRIME SCENE INVESTIGATION (+0.7, #14T), THE MENTALIST (+0.7, #14T), HAWAII FIVE-0 (+0.7, #14T), SURVIVOR: NICARAGUA (+0.7, #14T) and SURVIVOR: REDEMPTION ISLAND (+0.7, +14T).

 

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Press Contacts:            

Ed Harrison                  818-655-1584             ed.harrison@cbs.com

Jeremy Murphy            212-975-4577             jeremy.murphy@cbs.com

 

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