Press Release back to list
11.10.2009

CBS FIRST IN VIEWERS FOR THE SIXTH TIME IN SEVEN WEEKS

CBS Has the Top Four Scripted Programs

  

"The Mentalist" Tops "Private Practice" in Adults 18-49 for the First Time

  

Season Highs for "60 Minutes" and "The Amazing Race"

  

"The Big Bang Theory" is the No. 1 Comedy in Key Demos

  

"NCIS" Tops 20 Million Viewers Again; "NCIS: Los Angeles" Remains

No. 1 New Show

 

 

            CBS placed first in viewers for the sixth time in seven weeks and second in adults 18-49 and adults 25-54, according to Nielsen live plus same day ratings for the week ending Nov. 8, week seven of the 2009-2010 television season.

 

            CBS had the week's top four scripted programs-NCIS, THE MENTALIST, CSI and NCIS: LOS ANGELES (the season's top new program).  THE MENTALIST topped "Private Practice" in adults 18-49 for the first time, THE BIG BANG THEORY was the No. 1 comedy in adults 18-49 and adults 25-54 and 60 MINUTES and THE AMAZING RACE hit season highs in viewers and key demographics.

 

            For the week in viewers:  CBS (11.09m) led FOX (10.69m), ABC (9.25m) and NBC (8.23m).  Season-to-date, CBS is first in viewers (12.08m), ahead of FOX (10.13m), ABC (10.04m) and NBC (7.71m). 

 

            For the week in key demographics, CBS was second in both adults 25-54 (3.8/10, -0.1 behind FOX) and adults 18-49 (2.9/08).  Season-to-date, CBS is first in adults 25-54 (4.2/10) and second in adults 18-49 (3.2/09).

           

            For the week in households: CBS (7.0/11) was ahead of FOX (6.5/10), ABC (5.9/10) and NBC (5.1/08). Season-to-date, CBS is first (7.5/12), ahead of ABC (6.4/10),  FOX (6.1/10) and NBC (4.8/08). 

 

CBS's Weekly Highlights:

  

              THE BIG BANG THEORY (7.7/12, 12.73m) was tied for first in adults 25-54 (5.8/13, with FOX), second in adults 18-49 (4.7/11) and adults 18-34 (3.5/09).  THE BIG BANG THEORY built on its TWO AND A HALF MEN lead-in by +4% in adults 25-54, +7% in adults 18-49 and +17% in adults 18-34. It was the week's top comedy in adults 18-49 and adults 25-54.

  

-- Tuesday, CBS was first in households (10.2/16), viewers (16.07m), adults 25-54 (4.9/12) and adults 18-49 (3.5/10).  CBS won Tuesday every week this season in households and viewers, six times in seven weeks in adults 25-54 and five times in seven weeks in adults 18-49. 

 

 NCIS won its time slot in households (12.2/19), viewers (20.18m), was second in both adults 25-54 (5.9/14, -0.2 behind ABC) and adults 18-49 (4.3/11).  CBS won this time period for the seventh consecutive week in households and viewers.  Every first-run episode of NCIS this season delivered more than 20 million viewers.  NCIS was the week's top scripted series.

 

 NCIS: LOS ANGELES won its time slot in households (9.7/15), viewers (15.29m), adults 25-54 (4.9/11) and second in adults 18-49 (3.6/09, -0.2 behind NBC).  NCIS is the week's and the season's No. 1 new program.

             

 THE GOOD WIFE was first in households (8.6/15), viewers (12.74m), adults 25-54 (4.0/11) and adults 18-49 (2.7/08).  THE GOOD WIFE was first in this time period seventh consecutive week in households and viewers, first for the sixth time in seven weeks in adults 25-54 and first in adults 18-49 for the fifth time in seven weeks. 

 

-- Thursday, CBS was first in households (9.1/15), viewers (14.75m), adults 25-54 (4.8/12) and second in adults 18-49 (3.6/10, -0.1 behind ABC).

 

 SURVIVOR: SAMOA won its time period in households (7.3/11), viewers (12.44m), adults 25-54 (4.7/12) and adults 18-49 (3.7/10).  Compared to last week, SURVIVOR: SAMOA was up +6% in households (from 6.9/11), +2% in adults 25-54 (from 4.6/11), even in adults 18-49 and added +250,000 viewers (from 12.19m, +2%). 

  

 CSI: CRIME SCENE INVESTIGATION won its time period in households (9.7/15), viewers (15.60m), finished second in adults 25-54 (4.8/11) and tied for second in adults 18-49 (3.5/09, with NBC).  Compared to last week, CSI: CRIME SCENE INVESTIGATION was up +5% in households (from 9.2/14), +2% in adults 25-54 (from 4.7/11), +3% in adults 18-49 (from 3.4/08) and added +360,000 viewers (from 15.24m, +2%).  

 

 THE MENTALIST won its time period in households (10.4/18), viewers (16.21m), adults 25-54 (4.9/13) and adults 18-49 (3.6/10).  THE MENTALIST posted its largest margin of victory this season over "Private Practice" with first run episodes in households (+4.4 rtg pts), viewers (+7.10m) and adults 25-54 (+1.1 rtg pts) and beat "Private Practice" in adults 18-49 for the first time ever (+0.2 rtg pts). 

 

 CBS SATURDAY NIGHT FIGHTS (S) (9:00-11:24PM) posted a 2.5/05 with 4.04m viewers, 1.8/05 in adults 25-54, 1.8/06 in adults 18-49, 1.8/07 in adults 18-34, 2.6/07 in men 25-54, 2.5/08 in men 18-49 and 2.3/09 in men 18-34.  From 9:00-11:00PM, CBS was first in both adults 18-34 and men 18-34, second in adults 25-54, adults 18-49, men 25-54 and men 18-49.

 

Compared to the 9:00-11:00PM season-to-date averages (CRIMETIME SATURDAY and 48 HOURS MYSTERY), CBS SATURDAY NIGHT FIGHTS was up +6% in adults 25-54 (from 1.7/05), +38% in adults 18-49 (from 1.3/04), +125% in adults 18-34 (from 0.8/03), +117% in men 25-54 (from 1.2/03), +178% in men 18-49 (from 0.9/03) and +283% in men 18-34 (from 0.6/02).

 

 60 MINUTES (7:20-8:20PM) was first in households (10.6/17), viewers (16.85m), adults 25-54 (5.0/12) and second in adults 18-49 (3.8/10) in the 7:30-8:30PM hour.  These were season high deliveries for 60 MINUTES in households, viewers, adults 25-54 and adults 18-49. 

  

 THE AMAZING RACE 15 (8:20-9:20PM) posted season highs in households (6.9/10), viewers (11.62m), adults 25-54 (4.4/10) and adults 18-49 (3.5/08). 

 

            CBS top programs of the week:  #3 NCIS (an average of 20.18m viewers), #6 60 MINUTES (16.85m), #8 THE MENTALIST (16.21m), #9 CSI: CRIME SCENE INVESTIGATION (15.60m), #10 NCIS: LOS ANGELES (15.29m), #15 TWO AND A HALF MEN (13.51m), #16 THE GOOD WIFE (12.74m), #17 THE BIG BANG THEORY (12.73m), #18 CRIMINAL MINDS (12.55m), #19 CSI: MIAMI (12.52m), #20 SURVIVOR: SAMOA (12.44m), #21 CSI: NY (12.00m), #23 THE AMAZING RACE 15 (11.62m) and #29 HOW I MET YOUR MOTHER (8.82m).

 

 

Prime averages are based on the following hours of rated broadcasts in Week #7:

 

CBS - 22 hours

NBC - 21.5 hours

ABC - 22 hours

FOX - 17 hours

 

NATIONAL NIELSEN SUMMARY - PRIMETIME                                                                                    

Week #7 of 2009-10 Season (ending: 11/08/09)                                                                                             

                                                                                               

                        2009-10                       2008-09                                  

HOUSEHOLDS                                                                                             

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 7.0       11                    7.0       11                    n.c.

NBC                5.1       8                      5.5       9                      -7%

ABC                5.9       10                    6.7       11                    -12%

FOX                6.5       10                    3.6       6                      +81%

                                                                                                                                   

VIEWERS                                                                                          

                        (000)                            (000)                            Chg

CBS                 11,087                         11,051                         n.c.

NBC                8,232                           8,910                           -8%

ABC                9,253                           10,419                         -11%

FOX                10,691                         5,869                           +82%

                                                                                                                                   

A25-54                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 3.8       10                    3.9       9                      -3%

NBC                3.2       8                      3.7       9                      -14%

ABC                3.3       8                      3.9       9                      -15%

FOX                3.9       10                    2.5       6                      +56%

                                                                                                                                   

A18-49                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 2.9       8                      3.1       8                      -6%

NBC                2.8       8                      3.2       8                      -13%

ABC                2.7       7                      3.2       8                      -16%

FOX                3.6       10                    2.3       6                      +57%

                                                                                                                                               

A18-34                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 2.1       6                      2.1       6                      n.c.

NBC                2.4       7                      2.8       8                      -14%

ABC                2.2       7                      2.5       7                      -12%

FOX                3.3       10                    2.2       6                      +50%

                                                                                                                                               

NATIONAL NIELSEN SUMMARY - PRIMETIME                                                                                    

                                                                                               

SEASON-TO-DATE RATINGS REPORT (09/21/09-11/08/09)                                                                                           

                        2009-10                       2008-09                                  

HOUSEHOLDS                                                                                             

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 7.5       12                    7.5       12                    n.c.

NBC                4.8       8                      5.0       8                      -4%

ABC                6.4       10                    6.9       11                    -7%

FOX                6.1       10                    5.1       8                      +20%

                                                                                                                                   

 

 

VIEWERS                                                                                          

                        (000)                            (000)                            Chg

CBS                 12,075                         11,956                         +1%

NBC                7,705                           8,069                           -5%

ABC                10,036                         10,725                         -6%

FOX                10,133                         8,337                           +22%

                                                                                               

                                                                                               

A25-54                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 4.2       10                    4.3       10                    -2%

NBC                3.1       8                      3.4       8                      -9%

ABC                3.7       9                      4.0       10                    -8%

FOX                4.0       10                    3.4       8                      +18%

                                                                                                                                   

A18-49                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 3.2       9                      3.4       9                      -6%

NBC                2.7       7                      3.1       8                      -13%

ABC                3.0       8                      3.4       9                      -12%

FOX                3.7       10                    3.1       8                      +19%

                                                                                                                                   

A18-34                                                                                               

                        Rtg       Sh                    Rtg       Sh                    Chg

CBS                 2.2       7                      2.2       6                      n.c.

NBC                2.3       7                      2.7       8                      -15%

ABC                2.4       7                      2.7       8                      -11%

FOX                3.5       11                    2.8       8                      +25%

                                               

National Nielsen Rank for Demographic: PER2+    for    11/2/2009  -  11/8/2009                                            

 

                                                                                                            Persons 2+ (000)

1.         FOX World Series Game 6      Phillies vs Yankees       (S)       FOX    22339

2.         NBC Sunday Night Football             Cowboys vs Eagles          NBC    21883

3.         NCIS                                                                                       CBS     20183

4.         Sunday Night NFL Pre-Kick                                                    NBC    17263

5.         FOX World Series Game 5      Phillies vs Yankees       (S)       FOX    17092

6.         60 MINUTES                                                                          CBS     16853

7.         Dancing With The Stars                                                            ABC    16688

8.         THE MENTALIST                                                                  CBS     16211

9.         CSI                                                                                          CBS     15604

10.       NCIS: LOS ANGELES                                                           CBS     15286

11.       Dancing With The Stars Results                                                ABC    15051

12.       V                                                                                 (P)       ABC    14300

13.       Grey's Anatomy-Thursday 9PM                                               ABC    13951

14.       Desperate Housewives                                                 ABC    13795

15.       TWO AND A HALF MEN                                                     CBS     13509

16.       THE GOOD WIFE                                                                  CBS     12743

17.       THE BIG BANG THEORY                                                     CBS     12729

18.       CRIMINAL MINDS                                                               CBS     12546

19.       CSI: MIAMI                                                                            CBS     12518

20.       SURVIVOR: SAMOA                                                            CBS     12439

                                               

National Nielsen Rank for Demographic: A2554    for    11/2/2009  -  11/8/2009                                            

 

                                                                                                            Adults 25-54 Rating

1.         NBC Sunday Night Football             Cowboys vs Eagles          NBC    9.1

2.         FOX World Series Game 6      Phillies vs Yankees       (S)       FOX    8.0

3.         Sunday Night NFL Pre-Kick                                                    NBC    6.8

4.         V                                                                                 (P)       ABC    6.1

5.         NCIS                                                                                       CBS     5.9

6.         FOX World Series Game 5      Phillies vs Yankees       (S)       FOX    5.8

6.         THE BIG BANG THEORY                                                     CBS     5.8

8.         Grey's Anatomy-Thursday 9PM                                               ABC    5.6

8.         TWO AND A HALF MEN                                                     CBS     5.6

8.         Desperate Housewives                                                 ABC    5.6

11.       60 MINUTES                                                                          CBS     5.0

12.       NCIS: LOS ANGELES                                                           CBS     4.9

12.       THE MENTALIST                                                                  CBS     4.9

14.       Football Night America Part 3                                      NBC    4.8

14.       CSI                                                                                          CBS     4.8

16.       SURVIVOR: SAMOA                                                            CBS     4.7

17.       CSI: MIAMI                                                                            CBS     4.6

17.       Dancing With The Stars                                                            ABC    4.6

19.       AMAZING RACE 15                                                              CBS     4.4

20.       CRIMINAL MINDS                                                               CBS     4.3

                                               

National Nielsen Rank for Demographic: A1849    for    11/2/2009  -  11/8/2009                                            

 

                                                                                                            Adults 18-49 Rating

1.         NBC Sunday Night Football             Cowboys vs Eagles          NBC    8.5

2.         FOX World Series Game 6      Phillies vs Yankees       (S)       FOX    7.4

3.         Sunday Night NFL Pre-Kick                                                    NBC    6.1

4.         FOX World Series Game 5      Phillies vs Yankees       (S)       FOX    5.3

5.         V                                                                                 (P)       ABC    5.2

6.         Grey's Anatomy-Thursday 9PM                                               ABC    5.1

7.         THE BIG BANG THEORY                                                     CBS     4.7

8.         TWO AND A HALF MEN                                                     CBS     4.4

8.         Desperate Housewives                                                 ABC    4.4

8.         Football Night America Part 3                                      NBC    4.4

11.       NCIS                                                                                       CBS     4.3

12.       Family Guy                                                                               FOX    4.1

12.       Office                                                                                       NBC    4.1

14.       60 MINUTES                                                                          CBS     3.8

15.       SURVIVOR: SAMOA                                                            CBS     3.7

15.       Family Guy Special-11/8 8PM                          (S)       FOX    3.7

17.       CSI: MIAMI                                                                            CBS     3.6

17.       THE MENTALIST                                                                  CBS     3.6

17.       NCIS: LOS ANGELES                                                           CBS     3.6

20.       HOW I MET YOUR MOTHER                                              CBS     3.5

20.       CSI                                                                                          CBS     3.5

20.       Biggest Loser 8                                                                        NBC    3.5

20.       Modern Family                                                             ABC    3.5

20.       AMAZING RACE 15                                                              CBS     3.5

 

 

*  *  *

 

Press Contacts:            

Ed Harrison                  818-655-1584             ed.harrison@cbs.com

Jeremy Murphy            212-975-4577             jeremy.murphy@cbs.com

Press:

Ed Harrison
818-655-1584
ed.harrison@cbs.com

Jeremy Murphy
212-975-4577
jeremy.murphy@cbs.com