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11.14.2012

CBS'S THURSDAY GROWTH

CBS Ratings Extra

Network's Top-Rated Thursday Surges With Year-to-Year Gains by "The Big Bang Theory," "Two and a Half Men," "Person of Interest" and Freshman Drama "Elementary"

          CBS's top-rated Thursday lineup  continues to grow, paced by year-to-year gains from THE BIG BANG THEORY, the newly relocated TWO AND A HALF MEN, PERSON OF INTEREST and the hit freshman drama ELEMENTARY, according to Nielsen most current ratings through Week Seven.

THURSDAY SEASON-TO-DATE INCREASES

                                    Viewers    A18-49 A25-54

2012 CBS THURSDAY   16.11m       4.3       5.7

2011 CBS THURSDAY   14.42m       3.8       5.1

                                     +12%       +13%    +12%

         THE BIG BANG THEORY, the season's most-watched comedy, is up +13% in viewers (18.99m from 16.86m), +8% in adults 18-49 (6.5 from 6.0) and +9% in adults 25-54 (8.2 from 7.5).  TWO AND A HALF MEN has improved the year-ago time period (“How to be a Gentlemen”/“Rules of Engagement”) by +39% in viewers (14.61m from 10.50m), +32% in adults 18-49 (4.5 from 3.4) and +31% in adults 25-54 (5.9 from 4.5).

        Sophomore drama PERSON OF INTEREST is registering year-to-year increases of +24% in viewers (17.03m from 13.74m), +15% in adults 18-49 (3.8 from 3.3) and +13% in adults 25-54 (5.2 from 4.6).  The freshman drama ELEMENTARY has improved the time period by +6% in adults 18-49 (3.5 from 3.3).

        CBS's Thursday programs are also among the top shows in television among DVR playback.  In live plus 7-day playback among viewers, BIG BANG THEORY ranks #3, ELEMENTARY #4 and PERSON OF INTEREST #10.  Among adults 18-49, THE BIG BANG THEORY is #3, ELEMENTARY #8 and PERSON OF INTEREST #15.

        Source:  The Nielsen Company, P2+ AA (000), A25-54 AA%, A18-49 AA%, primetime, regularly scheduled programs, 9/24/12-11/11/12, 9/19/11-11/13/11. All data are "most current."

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Press Contacts:             Ed Harrison            818-655-1584       ed.harrison@cbs.com

                                     David Pepose          212-975-1929      david.pepose@cbs.com

 

Press:

Ed Harrison
818-655-1584
ed.harrison@cbs.com

David Pepose
212-975-1929
david.pepose@cbs.com